Deep Dives

Long-form investigations into the companies, decisions, and strategies shaping technology.

WebTribunal Deep Dives go beyond the headline to understand how technology companies actually got where they are. We look at the decisions they made, how they found customers, how their products and business models evolved, where their growth came from, and the turning points that changed their trajectory.

Some investigations begin with a surprising number. Others start with an unusual strategy, a major shift, a sudden rise or decline, or simply a question that deserves a better answer.

We piece together the story using company records, founder interviews and public statements, financial and product data where available, archived material, and independent reporting. When sources disagree or a claim can't be independently verified, we make that clear.

The subject changes from one Deep Dive to the next. The approach doesn't: follow the evidence, add the missing context, and tell the story as clearly as we can.