Over half of the world’s population frequents the global Web and we’ve grown accustomed to getting the information we want online.
Rarely do we wonder, though, how that information appears there. If we take a moment to check how many websites there are, or how many blogs, we’re going to realize that wealth of information does not pop up out of anything.
In the lines to follow, I delve deeper into the world of blogging and ask – “How many blog posts are published per day?” As you’ll soon realize, the answer has implications far beyond mere statistics.
All the same, the statistics are nothing short of impressive.
Telling Stats about the Number of Blog Posts per Day
- Each month, 70 million new posts appear on WordPress.com blogs, which works out at roughly 2.3 million a day.
- They instigate lively discussions, with 77 million comments a month.
- Monthly readership on the platform is 409 million people.
- Tumblr alone reports about 6.2 million posts a day, across 638.8 million blogs.
- The average blog post now runs 1,312 words, down from a peak of 1,427 in 2023.
- Only 12% of content marketers still publish two to six times a week, down from 28% in 2014.
- Just 14% say their blog delivers strong results, an all-time low in a twelve-year survey.
But How Many Blogs Are Published per Day?
Here is the honest answer: nobody knows, and anyone who gives you a precise global figure is extrapolating from one platform.
What can be said with confidence comes from the platforms that publish their own numbers. WordPress.com reports roughly 70 million new posts a month, which is about 2.3 million posts a day on that platform alone. Tumblr’s press page reports around 6.2 million daily posts across 638.8 million blogs. Both are self-reported and both change continuously.
This page used to multiply the WordPress figure by an assumed 27% platform share to reach “a little over 10 million” posts a day across the web. That calculation does not hold up. The 27% share was never sourced, self-hosted WordPress installations are not counted in WordPress.com’s numbers, and the platforms that do publish figures define a “post” differently from one another. Adding a Tumblr reblog to a long-form WordPress article gives you a number, but not a meaningful one.
So the useful takeaway is the scale rather than the total. Two platforms alone account for something in the order of eight million posts a day, and neither is the largest publisher of blog content on the internet. For the wider picture, see our blogging statistics and WordPress statistics.
What Is Blogging and How Many Blogs Are There?
The word “blog” originates from “weblog”. As the name suggests, it used to be just a way to log your thoughts on the Web. Now it is more of an online publication, and since human beings are so different, you can find blogs on any topic you can think of.
There are three keys to creating a successful blog. You have to be patient, consistent, and original. The competition is overwhelming and there is almost no niche unexplored.
As for how many there are: current sources still put the figure at roughly 600 million blogs worldwide, which is where it stood in 2022. That is the part worth noticing. After a decade of steep growth, from 173 million at the end of 2011 to around 504 million in 2021 and 600 million in 2022, the count has essentially plateaued rather than continuing to climb.
A plateau in the number of blogs alongside a falling publishing frequency, which we come to below, describes a medium that has matured rather than one that is still expanding.
How Many Bloggers Are There in the World?
Statista’s tracked series puts the number of US bloggers at 32.7 million in 2022, its most recent year, up from 32 million in 2021. That counts people who update a blog at least once a month, and the growth is modest and steady rather than dramatic.
On demographics, an older Sysomos study found bloggers almost equally split by gender, at 49.1% male and 50.9% female, with 53.3% aged between 21 and 35. Those figures are undated in our original source and should be treated as historical, though current descriptions of the typical blogger still put the age range in roughly the same place.
How Often Should I Publish a Blog Post?
Less often than the advice of a decade ago suggests, judging by what publishers actually do.
Orbit Media’s annual blogger survey, which polled 1,042 content marketers for its 2026 edition, shows a long structural shift. In 2014, 28% published two to six times a week. By 2026 that had fallen to about 12%. Over the same period, publishing monthly rose from 9% to roughly 19%. The two lines crossed in 2021, and monthly publishing is now more common than frequent publishing, a straight reversal of the pattern this page used to describe.
Posts also got longer, then shorter again. The average length peaked at 1,427 words in 2023 and has since come down to 1,312 words in 2026, so the rise-then-decline matters more than the old “posts keep getting longer” framing.
The results picture is the bleakest part of the survey. Only 14% of content marketers now say their blog delivers strong results, an all-time low and several points below the previous twelve-year floor. Just as telling, about 18% say they do not know whether their blog delivers results at all, which is an all-time high for that answer.
Read those two together and the story is not simply that blogging works less well than it used to. It is that a growing share of the people doing it can no longer tell. Our content marketing statistics cover what that means for the wider discipline.
Blogoconomy – Stats & Facts
By now you are probably wondering how many of these bloggers actually make money.
We have removed the earnings breakdowns this page used to carry, and it is worth being clear about why. Every one of them, the share of bloggers earning a living, the share making a few hundred dollars a month, the share earning under $10,000 a year, traced back to a single undated source or to no source at all. When we went looking for current replacements, the available figures contradicted each other outright: one puts the share of bloggers making money at about a third, another at roughly one in seven. Neither is more authoritative than the other, so printing either would be guesswork with a decimal point attached.
What can be said is that blogging income is heavily concentrated. A small number of publishers earn substantial sums and the large majority earn little or nothing, which is the pattern in every creator economy that has been measured properly. If you want a number to plan around, do not use one from a page like this. Look at rates in your own niche.
How Much Does a Blog Cost
First off, lots of sites provide a free place for your blog. You should avoid those if you are serious about blogging. Bloggers who want to make money online must choose a proper domain and hosting, because free blogging platforms impose plenty of limitations and free hosting can easily turn away visitors.
Everything depends on what you want to do with your blog. You can start a free blog, but do not expect to monetize it. You can also go for a hosted blogging platform, especially if you plan to blog as a hobby: Tumblr and WordPress.com both have free plans.
We have dropped the specific first-year budget this page used to recommend. It was prescriptive advice rather than a statistic, it carried no source, and hosting and domain prices have moved since it was written.
The Power of a Single Post
According to Lifehacker, a single post from a freelancer can generate from $10 to $100. That article is undated in our original citation, so treat it as historical rather than a current rate card. If you pick the right niche and know how to monetize, the revenue per post can be considerably higher, and the usual streams beyond advertising are affiliate marketing and speaking.
Conclusion
Blogs are everywhere, and for good reason. A blog can be the core of a business model with an insanely low entry barrier, especially compared with most brick-and-mortar alternatives.
What the current numbers describe, though, is a mature medium rather than a booming one. The blog count has plateaued at around 600 million, publishing frequency has roughly halved over a decade, post length peaked in 2023 and has come down since, and the share of marketers reporting strong results is at a twelve-year low.
None of that makes it a bad time to start. It does mean the old advice, publish constantly and the results will follow, is not what the data supports. Fewer, better posts aimed at a niche you actually know is closer to what the people still getting results are doing.
