Best Online Form Builders in 2022

What Is LeadFormly?

LeadFormly is easy to use software that will help you get leads by engaging your audience with enchanting form templates. LeadFormly offers templates that you can easily customize to match your brand identity.

The intelligent and interactive forms will help you capture high-quality leads.

LeadFormly Best Features 

• 50+ easy to customize templates optimized to generate leads
• Tailored experience - Allows you to adjust when you want the form to appear by setting triggers. You can also specify user profiles you want to see the form.
• 15+ question types that will inspire you to communicate better with your audience
• Captcha-free - Prevents spam through invisible filters, as captchas reduce leads
• Integration-friendly - 2000+ integrations that will enable you to create a seamless experience for your customers and maximize the efficiency of your communication operations

Ease of Use

LeadFormly is easy enough for anyone to build forms. The interface includes a drag-and-drop builder, multi-step forms, mobile-optimized/responsive device previews, 12 question types, etc. 

LeadFormly Templates 

LeadFormly offers 50+ pre-designed templates organized in several industries, including creative, construction, education, real estate, and more. All templates are available in each plan, so you won’t have to pay extra for that. Plus, you can see a preview of the templates and how engaging they are on LeadFormly’s website.

LeadFormly Pricing

LeadFormly pricing is in sync with the number of leads you get monthly. The pricing starts at  $37 when paid annually for 250 leads/mo.

There are pricing plans offered for up to 15k leads/mo, which will cost you $749 paid annually. The plans include unlimited users and forms, and all features. 

What We Disliked

• Available only for businesses that already have a domain, as it doesn’t provide forms via a subdomain
• Won't help you drive extra traffic if you are just starting 
• Doesn't allow to attach files to a form submission
• Can't be used for sign-up and checkout processes and forms

LeadFormly User Reviews

• Based on 174 reviews on Cuspera, LeadFormly has a 4.0-star rating. LeadFormly showed 96% new lead generation with mobile. However, users are dissatisfied with the lack of email and phone support. 
• At G2, LeadFormly has a 5.0-star rank, but it is based on only two reviews.

We Recommend LeadFormly for

• Large enterprises that provide professional legal, HR, consulting, marketing, recruiting services, and more.

What Is Gravity Forms?

Gravity Forms is an excellent form builder plugin for WordPress websites. On top of the intuitive visual editor, you can further customize your forms through the code.

Gravity Forms Best Features

• Visual form editing -  The user-friendly visual form editor allows you to create forms that you can easily embed on your WordPress powered site
• 30+ ready to use form fields - Unlike other forms builders that provide only templates, Gravity Forms has fields that you can play with
• Powerful forms - You boost visitor engagement of through conditional logic that matches the specific needs of your site
• Keeps you updated - Receive email notification when a new form is completed
• Allows file uploads - You can attach files

Ease of Use

Installing and setting up Gravity Forms with its basic features is straightforward. The visual builder and the smooth interface make it easy even for absolute beginners.

Gravity Forms Templates 

Gravity Forms has a healthy amount of templates on its website, but it's true power lies in the custom fields. With them you can build any form you want. If you understand some CSS and HTML, the possibilities grow even further.

Additionally, Gravity is a whole ecosystem of tools that can shape your site and optimize your business model to perfection. You can extend Gravity Forms with premium add-ons from GravityView, Gravity Wiz, Gravity Flow, Gravity +, ForGravity, JetSloth, and GravityPDF.

Gravity Forms Pricing

Gravity Forms offers three pricing plans - Basic ($59), Pro ($159), and Elite Licence ($259). The features included in the plans vary accordingly. If you’re on the basic plan, you won’t be able to add any PRO add-ons.

What We Disliked

• If you want to use the benefit of the pro add-ons, you have to subscribe to the Pro or Elite Licence
• Support hours only on working days
• No built-in analytics

Gravity Forms User Reviews 

• At G2, Gravity Forms has a 4.7 stars from 201 user reviews. Users say it’s the “best contact form plugin on the market,” a “great customizable form builder for WordPress,” and “must have form tool every WordPress developer should use.”
• According to the user reviews at GetApp, Gravity Forms has a 4.6-star based on 11 user reviews. 91% of users have left a positive review, while 100% of the users would recommend this form creator software to their friends. 

We Recommend Gravity Forms for

• Businesses that have a WordPress-powered website and web development teams 

What Is Ninja Forms?

Ninja Forms is a WordPress online form builder that will help you integrate forms on your website. It’s a polished form builder and if you have experience with WordPress, you should definitely give it a go.

Ninja Forms Best Features

• Accept payments and donations - Quite useful if you’re selling products because you won’t have to look or pay extra for other software tools just for accepting payments.
• Drag & drop fields include conditional logic, multi-step forms, file upload, and more layout and styles to design the forms.
• Flexible pricing - Add-ons are available in bundles, as well as individual extensions.
• Advanced tools - If you have web developer skills, you can add additional tools for advanced forms.
• Web design-friendly - Match the overall look and feel of your website.

Ease of Use

Thanks to its visual builder, Ninja Forms is quite easy to use. You can drag-and-drop fields, and organize and resize them in multiple ways. Plus, you can customize the style with some simple functions such as color change to match your brand identity.

Ninja Forms Templates

Ninja Forms offers various themes, most of them business-oriented.

The main advantage of Ninja Forms is its intuitive drag-and-drop forms builder. It provides full customization (with the possibility to alter CSS also present) and effortless entry into the world of form building.

There are 27+ fields to choose from and they are sufficient to build the most complex forms you can think of. With a little CSS knowledge - which is totally not required - you can as many as you need. 

Ninja Forms Pricing

Ninja Forms has four subscription plans available - Personal, Professional, Agency and A La Carte. Although there are no free trials, Ninja Forms comes with a 14-day money-back guarantee. We’ll elaborate on all of the plans and their features further on:

• Personal subscription plan ($49.50) includes single site, priority support, form building essentials, email marketing and 20% off on any add-on purchases.
• Professional plan ($99.50) includes all the features from the personal subscription plan, including 20 sites, integration with Zapier and Webhooks.

What We Disliked

• No A/B testing

Ninja Forms User Reviews 

• Based on 15 reviews on G2, Ninja Forms has a 4.3-star ranking. Some of the comments by users of this form builder software are an “all-rounded form plugin [that] meets every requirement,” a “robust tool for creating forms on your WordPress site,” and the “best form genarator.”

We Recommend Ninja Forms for

• Non-professionals who need to create pro forms

What Is Paperform?

Paperform is one of the form generators that enables you to build beautiful forms without any coding or technical knowledge. Its forms are good for product pages or payments, bookings and much more.

Paperform Best Features 

• Dedicated URL - Each landing form comes with a dedicated URL
• Allows payments for products and subscriptions; you can also accept donations
• Booking forms - If your business includes scheduling, you can seamlessly do so with Booking for Paperwork
• Beginner-friendly - Allows everyone to create beautiful forms thanks to the purpose-specific templates
• Built-in reports and analytics - Allows you to analyze the result within the platform or export the result
• Affordable pricing - With plans starting at $12/mo, Paperform can be a solution for freelancers and personal use
• Free direct integrations -  Available for free until further notice for all Paperform users. You can connect to solutions like webinar software, helpdesk software, and more.

Ease of Use

Paperform is very easy to use. You can choose one of the templates and tailor it to your needs. You can tweak the form behavior after its submission in the same window. 

Paperform Templates 

Paperform specializes in form template categories ranging from insurance forms to volunteer forms. It offers 100+ templates from which you can select the most suitable one for your needs and further customize it with the visual builder.

Paperform Pricing

Paperform has affordable pricing plans. The Essential plan starts at $12/mo when paid annually. Pro and Agency plans are also available. You get unlimited forms with all plans. All direct integrations are free until further notice. 

What We Disliked

• Doesn’t support auto-scrolling, so users have to use the next button to navigate

Paperform User Reviews 

• On G2, Paperform has a 4.6-star rating based on 25 user reviews. Users describe this online form creator as the “best form builder you should know.” “Paperform is a fantastic product and service” and “super intuitive and easy to navigate.”
• On GetApp, this website form builder has a 4.9-star rating out of 62 user reviews. Users say that Paperform makes it very easy to build good looking web forms. 
• On Capterra, Paperform’s rank is 4.9 stars out of 62 user reviews. According to the reviews, this forms service is ideal for web developers, marketers and designers.

We Recommend Paperform for

• Small businesses
• Freelancers and solo entrepreneurs on a budget

What Is Wufoo?

Wufoo is an online form builder that enables you to build amazing online forms in just a few minutes. The customizable forms of Wufoo are ideal for people who know their way around CSS as well as beginners.

Wufoo will help you stay organized and connected, getting you the data you need. You can build any type of form, whether you’re collecting online payments, contact info, RSVPs, or anything else.

Wufoo Best Features 

• Easy to use - Wufoo templates are very easy to use, and you can make modifications from a simple drag-and-drop visual builder.
• Wufoo integrates with the most popular tools on the Web.
• Simple and powerful tools - The form-generator is quite straightforward and enables collection of payments, uploading files, and other useful tools.
• Competitive pricing - Wufoo offers 25% on annual plans and 50% for nonprofits. 
• Flexible subscriptions - You can cancel your monthly subscription at any time.
• Cloud-based - You don’t have to have a website or set up hosting to share your form. Wufoo will host it for you.

Ease of Use

Thanks to the simple form fields available as part of the Wufoo visual form builder, you can create a perfect form for various purposes. On the other hand, embedding images or videos may not be the simplest task since you’ll have to use HTML. It’s not that complicated and Wofoo extends a helping hand but still.

Wufoo Templates 

WuFoo offers 400+ templates. You can select from several categories, including basic forms, lead generation, invitations, online orders, tracking, registration, and more. 

Wufoo Pricing

Wufoo offers four different subscription plans - Starter, Professional, Advanced, and Ultimate.  A limited number of responses and basic form builder features are possible with the free trial. Accepting payments and real-time analytics is only possible with the Professional, Advanced, and Ultimate plans. The cloud storage capacity also differs per plan. Integrations are included in all paid plans.

What We Disliked

• The user interface is a bit outdated
• You can only add photos with HTML

Wufoo User Reviews 

• On Capterra, Wufoo has a 4.4-star ranking based on 173 user reviews. Users say this forms creation software is best for anyone seeking a quick way to build online forms. 
• Wufoo has a 4.2-star rating on G2 based on 263 user reviews. Users describe it as the “perfect tool for quick responses” and a “top forms builder for both technical and non-technical users.”
• GetApp users also rank Wufoo highly, giving it a 4.3-star ranking. Out of 173 users, 88% have left a positive review, while 97% will recommend this app. 

We Recommend Wufoo for

• Individuals, teams, and organizations. Wufoo has over three million trusted users and collected over $2 billion in payments for its clients.

What Is JotForm?

JotForm is a great online form builder solution with 10,000+ templates, functional widgets, great features, integrations, and more. One of the unique perks of using JotForm is that you can create forms from your phone (Android or iOS) because JotForm has an app for it. Plus, JotForm is constantly growing and adding new features to help you improve your performance. 

JotForm Best Features 

• User Friendly - No need for coding skills. The JotForm online form designer allows you to create professional forms easily.
• Compliance - JotForm offers templates of specifically designed HIPAA forms to ensure compliance.
• Conditional Logic - Increase the conversion rate of your forms by using conditional logic, so there’s less need to answer unnecessary questions.
• Notifications - Email and push notification will keep you updated when someone submits your form.
• Analytics - Monitor your forms’ performance. 
• QR integration - Customers can scan the QR code and be directly taken to your online form.
• Advanced features - Smart PDFs, tables, and fill in the blanks forms. Smart PDF transforms files in online forms and converts them back to PDF, while fill in the blacks allows you to create online forms with fill in the blanks fields. 

Ease of Use

The overall ease of use is great!

JotForm probably has the greatest selection of templates and its good filtering will give you a narrower selection to choose from. Besides, it allows SSO with Gmail and Facebook.

JotForm Templates 

JotForm offers the largest selection of online forms, an astonishing 10,000+ templates to select from. It’s easy to filter this opulence by type (order, application, registration) or by industry (education, business, ecommerce, healthcare).

JotForm Pricing

You can subscribe to the paid JotForm plans on a monthly or annual basis. There are four different plans available - Starter, Bronze, Silver, and Gold. The Starter plan is free but comes with a limited number of forms, monthly submissions, form views, payment submissions, and less cloud storage.

What We Disliked

• Browsing through the templates with keywords may not be very effective. 

JotForm User Reviews 

• On Capterra, out of 498 user reviews, JotForm has a 4.6-star ranking. This form builder app is excellent for any business that wants to create an online form for a survey. 
• Based on 279 reviews on G2 JotForm has a 4.6-star ranking as well. Users say it’s a “robust addition to your business,” the “best online form builder 2022,” and an “affordable solution for non-profit organizations who want to scale their entry submissions.”
• Based on 498 user reviews at GetApp, JotForm has a 4.6-star ranking. 93% of user reviews were positive, and 96% of users would recommend the app to others. 

We Recommend JotForm for

• Anyone with basic digital skills. The different plans can accommodate anyone - from solo entrepreneurs to small and medium businesses to large enterprises.

What Is FormGet?

FormGet rebranded as Pabbly Form Builder. It enables your business to grow with unlimited features and no restrictions at all for all your forms. You’ll be able to save valuable time with the ready-to-use form templates. 

FormGet Best Features 

• Pay Per Form - Unique competitive pricing that gives you access to all features for a single price
• Collect payments - Integrates with both Stripe and PayPal and allows you to collect payments securely
• Multiples sharing possibilities - You can embed the form on your website in a plain form or as a sliding form, or you can share a link with your audience
• Step by step video tutorials - Step by step video tutorials to help you get the most from all features
• Unlimited everything - Unlimited submissions, payment accounts, payments, agent/multiple users, embedding, file upload, notifications on multiple emails, and submission reports
• Customizable blocks - Add all your required form blocks with a simple drag-and-drop feature and customize them. 

Ease of Use

FormGet is one of the dynamic form builders that are easy to use. The step by step video tutorials can help you navigate around if you’re a beginner. It’s essentially a drag-and-drop form builder that allows you to easily make the most of it.

FormGet Templates 

FormGet offers plenty of templates in several categories, including survey forms, feedback forms, booking forms, admission forms, and more. The templates are basic in terms of design, but you can use the builder to create your own forms.

FormGet Pricing

Pabbly Form Builder offers an exclusive pricing strategy.  You get unlimited everything (submissions, payment accounts, payments, etc.) with no restrictions on any of the features for only $10 per form per month. And if you subscribe annually, you get the first four months for free.

What We Disliked

• Templates are barebones 

FormGet User Reviews 

• FormGet has a 4.7-star ranking on Capterra. Users describe it as ideal for small businesses and customizable forms. 
• This forms maker software has a 4.3-star ranking on G2, with users saying it’s a “great form application, but it’s not cheap” and that it provides a “highly configurable system and simple online forms.”

We Recommend FormGet for

• Beginners who aren’t tech-savvy but would like to create beautiful forms because it’s a simple online form builder.

What Is FormKeep?

FormKeep is an all-in-one form builder suitable for the smooth creation of newsletters, contact forms or forms for sales leads, online bookings and more. You can integrate it numerous popular applications to automate ana analyze workflow and marketing campaigns even more.

FormKeep Best Features 

• Versatile - Build any type of form your business needs, be it for better customer journey, data collection or workflows.
• Integrates with 50+ tools such as Slack, Zapier, GoogleSheets, and the best autoresponders like MailChimp
• Video editorials are available to support you in setting up and creating the forms.
• Designer- and developer-friendly 

Ease of Use

Formkeep is designed to be used by backend developers, web designers, and marketing agencies. It’s the best HTML form builder out there. You’ll be guided step by step to create the perfect form.

FormKeep Templates 

FormKeep offers several templates that you can further customize. However, you’ll need some knowledge of web development to make the design work in the best way possible.

FormKeep Pricing

FormKeep offers a free plan and three paid plans - Essential, Professional, and Premium. Unlike many other form builder solution providers, Form Keep offers pay-per-form and pay-per-click pricing. The essential plan starts at $4.99 per form.

What We Disliked

• The backend form builder is intended for web designers and developers, so nonprofessionals might find it difficult to use.

FormKeep User Reviews 

• On Cuspera FormKeep has earned a 4.0-star rating based on 360 reviews. 97% of users like it because of communication management with email, phone calls, and websites.

We Recommend FormKeep for

• Designers and developers or marketing agencies that want to transfer form ownership to their clients

What Is Zoho Forms?

Zoho Forms is a secure online form builder that offers data and payment collection. You can generate insightful analytics that will help you grow. It’s branding-friendly and allows you to automate your workflow.

Zoho Forms Best Features 

• Insightful analytics - Allow you to collect, share, and analyze data on one platform.
• Branding-friendly - Enables a custom domain name, CSS, themes, branding, and custom messages.
• Automation -  By integrating with other tools, you will be able to automate workflows. You can also set up triggers for form submissions.
• Management tools - Receive payments and manage orders, invoices, receipts, and more lead management tools.
• Comprehensive security - SSL encryption, GDPR compliance, field encryption, Captcha, form audit, and more make customer interaction safe.

Ease of Use

Zoho Forms is easy to use, but what makes it even more accessible are the Android and iOS apps. The user interface is intuitive and straightforward across the board, allowing you to create and modify your forms from anywhere. 

Zoho Forms Templates 

Zoho comes with simple templates that will be suitable for many occasions, including business, construction, medical, HR, an ecommerce store, education, non-profits, request, and personal, among others. It’s easy to navigate and find templates for your needs.

Zoho Forms Pricing

Zoho offers several pricing plans - Basic, Standard, Professional, and Premium.

The Basic plan starts at €8 per month when billed annually. Regardless of the plan, you get an unlimited number of forms and reports. However, the number of users and submissions and the amount of storage vary depending on the plan.

What We Disliked

• No life chat support
• The style of the forms is very basic. Even if you further customize the form, it won't make a significant difference. 

Zoho Forms User Reviews 

• On Capterra, Zoho Forms has a 4.4-star ranking based on 57 user reviews. Users like it because of its easy application and adaptation to any type of organization or individual needs. 
• Out of 62 user reviews, Zoho Forms has a 4.3-star ranking on G2. Users praise it for its “intuitive and modern user experience” and further describe it as a “fast to design and easy to implement form software.”
• Based on 57 user reviews on GetApp, Zoho Forms has a 4.4-star ranking. 86% of users have left a positive review, and 98% would recommend this app to others. 

We Recommend Zoho Forms for

• Creating beautiful forms from scratch
• Anyone who wants to have full access to the online form features anytime - both online and offline

What Is 123FormBuilder?

123FormBuilder is a form builder that you can try for free and select one of the paid plans. Otherwise, you can use it for free for as long as you need it. The form builder offers templates and a drag-and-drop builder, as well as payment gateways and cross-team collaboration. 

123FormBuilder Best Features 

• Configurable security settings - You can add password protection or a country filter.
• Multilingual - Forms that work in various languages and are easy to set up. 
• Save for later
• Cross-team collaboration - Allows you to set up processes to maximize your staff efficiency.
• Payment gateways -  You can start collecting payments by connecting your form with one of the several getaways that 123FormBuilder provides. 

Ease of Use

123FormBuilder is easy to use. You might need some time to find out how to utilize features like conditional logic and triggers. Once you’re familiar with them, though, you’ll be able to make the most of it.

123FormBuilder Templates 

12FormBuilder offers dozens of templates. You can browse the online form builder with a database of templates by type and by business (banking, ecommerce, education, and more). Not all templates are free; some are exclusively available with the paid plans.

123FormBuilder Pricing

123FormBuilder offers three subscription plans - one free and two paid. With the Basic (free) plan, you can create up to five forms and collect submissions.

The other two plans, Platinum ($44.99/month) and Gold ($24.99/month), are paid. You can save by subscribing annually. Additionally, you can try each paid plan with a 30-day money-back guarantee.

Finally, there are three more service plans for enterprises. 

What We Disliked

• Limited free plan 

123FormBuilder User Reviews 

• At Capterra, 113 users have left an average rating of 4.4 stars. THey praise this form maker software for its application to any type of business users. 
• Based on 44 user reviews at G2, 123FormBuilder has a 4.1-star ranking. Users say it has “fantastic service and customer support” and it’s “a great platform for any of your forms,” so “don’t hesitate to use this company.”
• On GetApp, 123FormBuilder has a 4.4-star rating based on 113 reviews. 88% of users have left positive reviews, and 93% would recommend the app to others.

We Recommend 123FormBuilder for

• When you’re looking for a free online form builder
• Large enterprises that need data collection solutions